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12AUG
UPL Championship has the new name and logo!

Ukrainian Premier League and the international betting company Favbet announced their cooperation and introduced the new name of the UPL Championship - Favbet League

The Ukrainian Premier League and the international betting company Favbet (in Ukraine represented by the brand Favorit Sport) announced their cooperation and introduced the new name of the UPL Championship - Favbet League.

UPL and Favbet signed a title partnership agreement for two seasons, deal value is not disclosed. Both partners will direct their efforts to develop the championship and Ukrainian football in general. The decision on partnership was approved by the General Meeting of UPL Participants. Part of the partnership fee will be transferred to clubs for operating expenses, the remaining amount will be directed to the development of the Championship.

The rest of the 2019/20 season will be held with a new championship logo.

The graphic logo embodies the basic elements of the partners’ logos. The combination of stars and crowns symbolizes the path of football teams to their victories and champion titles.

“We are pleased to announce a cooperation with a new Title partner of the Ukrainian Premier League - the international company Favbet, which is represented in Ukraine by the brand Favorit Sport. Without exaggeration, this is one of the main players in the Ukrainian market in its segment, for many years they supported Ukrainian football and sports in general, and now cooperates with five clubs of the Premier League. We are convinced that the partnership will be fruitful, positively affect the popularization of UPL and help to improve the quality of Ukrainian football,” - Markiyan Klyuchkovskyi, Vice President of the Ukrainian Premier League said.

“For the international company Favbet, cooperation with UPL is strategic. We are one of the leaders in the sport entertainment market, and the development of domestic football is our priority. We are very grateful to UPL for their trust and willingness to jointly resolve issues of development of football. This project is also an element of social responsibility for us. It is important for us that the football stands are filled with people, so we will direct efforts to work with fans. Stadiums should be adapted for people with disabilities, so we will develop inclusive projects. After all, in all the world, football unites people and Ukraine is no exception. Favbet, as an international brand, and Favorit Sport, as a local representative in Ukraine, have extensive experience in working with football clubs, so we plan to integrate all our successful cases in cooperation with UPL,” - Kateryna Mashevska, Favbet Communications Director said.

In the fourth round of the UPL Championship, football players will enter the field with a new patch on their t-shirts.

Favbet is an international betting company, in Ukraine it is represented by the brand Favorit Sport. This year the company celebrates its 20th. The geography of their activities covers more than 10 countries. More than 1 million customers bet on Favbet daily. In Ukraine, the company cooperates with such UPL clubs as Dynamo, Zorya, Kolos, Lviv, Mariupol.